Men's clothing distribution


Asaprimo showroom operates in the men's clothing distribution sector.

Primo Guercilena, founder of Asaprimo, worked within the main markets all over the world for forty years, especially Asia and Europe: he promoted several companies brand and cooperating with the most relevant import partners.

In the last years he developed a project for knitwear with the Guercilena 1944 brand, by harnessing his creativity and personal experience. The project is expanding and, it evolved in the collection of sartorial outerwear Cavaliere Guercilena 1944.